With newspaper readership down 68 percent over the last ten years, how valuable is media relations?

Americans spend six hours a day at their computers, and mobile device use is skyrocketing. The key to effective media relations today is a truly integrated communications campaign that touches people where they live everyday: on their cell phone screens, at their favorite chat sites, in their coffee shops and in front of their favorite reality TV shows and dramas.

PR & Company are experts at creating integrated marketing campaigns that bring brands to life with imaginative ideas that are surprising, inspiring and engaging. Always pioneering a completely unique approach, PR & Company creates:

• Online Influencer Campaigns
  PR & Company finds the online audience that’s right for your product, company or service—from city-dwelling dog lovers to enterprise managers at Fortune 100 companies. We identify the websites, chat boards and blogs they frequent and create a presence online that generates demand offline.
   
• Offline Influencer Campaigns
  PR & Company has a deep database of movers and shakers—targeted, hand-picked influencers that drive adoption of luxury services, or the arbiters of cool among women 21 to 34, or the key figures in online gaming. We know what drives the decision to buy.
   
• Branded Entertainment
  From a co-branded party hosted by the cast of the hottest television show to original programming created with a broadcast partner that celebrates your product or service, PR & Company creates public relations vehicles that feel like entertainment.
   
• Wildly Creative Communications
  A cell phone ring that sings your company’s tune, an interactive game that engages consumers in a puzzle about brand identity, a web film that tells your new product’s story, or a password-protected eKit—we’ve got the team, experience and ingenuity to create communications vehicles that make news.
    
• Strategic Communications
  With PR & Company, you get a comprehensive resource for all your communications needs. Your annual reports, human resource binders, product sell sheets and sales manuals will come to life with our award-winning copywriting and design.